The 1st Shop of Coffee Prince, also known as Coffee Prince, is a South Korean television drama starring Yoon Eun-hye, Gong Yoo, Lee Sun-kyun, and Chae Jung-an, based on the novel of the same name written by Lee Sun-mi.
Choi Han-kyul (Gong Yoo) is the grandson of chairwoman Bang (Kim Young-ok) of Dongin Foods, a company that has a thriving coffee business. He has never had a job and does not care for responsibility. Han-kyul is hung up on his first love, Han Yoo-joo (Chae Jung-an), who only sees him as a friend. Go Eun-chan (Yoon Eun-hye) is a 24-year-old tomboy who is often mistaken for a guy. Her father died when she was 16 years old and since then she has taken over as the breadwinner in her family. When Han-kyul and Eun-chan meet, he, not knowing that she is a girl, decides to hire her to pretend to be his gay lover so that he can escape the blind dates arranged by his grandmother.
After getting an ultimatum from his grandmother, Han-kyul takes over a rundown old coffee shop, later renamed "Coffee Prince," to prove that he's capable, both to his grandmother and to Yoo-joo. In order to attract female customers, he only hires good-looking male employees. Eun-chan, desperate for money, continues to hide her gender to get a job at Coffee Prince.
Soon, feelings start to develop between Eun-chan and Han-kyul. As Han-kyul is unaware that Eun-chan is a woman, he starts to question his sexuality and is thrown into turmoil.
- Yoon Eun-hye as Go Eun-chan
- Gong Yoo as Choi Han-kyul
- Lee Sun-kyun as Choi Han-sung
- Chae Jung-an as Han Yoo-joo
- Remakes have aired in other Asian countries, such as Thailand and the Philippines in 2012, and Malaysia in 2017. In 2016, a Chinese remake of the series titled Prince Coffee was announced.
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